Color Psychology in Branding

A smoke with different colors

A buyer’s first impression of a brand is vital. One way to keep your buyers hooked is to present an impactful logo of your brand and the products and services. And that can be achieved by understanding color psychology to enable you to make the most of your brand. In a world … Read more

Tips For Creating a Logo for your Photography Business

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Starting a photography business is an excellent way to get extra income outside your photography career or make it your primary source of living if you want to have a full creative outlet to exercise your photography chops. Just be mindful that the photography market is pretty competitive, which is why you … Read more

Top Logos of the World

mcdonald logo

A logo is a crucial part of the business’s branding. It helps the brand shine among its competitors, gives the company its unique identity, and enables the audience to recognize the business swiftly. With such importance, we can see businesses investing time and money to create powerful and exciting logos that attract … Read more

The Oldest Company in the World

The Oldest Company in the World

Ever wondered what’s the oldest running company in the world? In business schools, students are taught that most businesses last only less than two decades. An American company only lasts 50 years in the last century, and just 15 years today. However, there are more than 21,000 Japanese companies that have surpassed … Read more

Why You Need a Professional for Developing Your Brand Image

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Branding encompasses more than having a logo and throwing in a few flyers and advertisements. Building a brand is sharing what your business is about, from your mission, vision, values, and promise, and conveying what you can offer to your customers. As such, branding is crucial in attracting more people to your … Read more